Marilyn Taylor, MBA/TM, University of Phoenix Faculty, VP Search Engine Marketing, Jacob Tyler Creative Group & SEOTown.com

TOPIC: Business / Internet
TITLE: Promoting your website through SEO & Social Media Marketing
Tricks of the Trade — Search Engine Optimization (SEO)
- Understanding SEO from the beginning
- The three easiest SEO tricks for your site
- How to determine the best keywords for what you are promoting
- How effective are keywords in your site’s ranking?
- Understand the four most important factors of SEO
- How SEO can make your revenues improve
- Bringing SEO into an existing site
- How to do SEO on a shoestring budget
- Hiring SEO: consultant or in-house?
- How to find the right SEO consultant
- Understanding how to use Social Media Marketing to promote your business
Bio:
Marilyn has worked in sales and marketing for over 30 years in both the offline and online environments. She began her career in the offline retail channel as a merchandise manager and trainer. Marilyn began learning about Search Engine Marketing in 1999. She completed her MBA in Technology Management and E-Commerce in 2004. Marilyn has worked as a search marketing consultant and project manager for several clients in the retail, services, investment and private investigation industries.
Other information about Marilyn Taylor:
Marilyn was born and raised in San Diego. Marilyn has five children, ages 13 to 26, four of them boys, including identical twins.
Education:
E-Marketing Graduate Classes – Keller Graduate School of Management
BS Business Administration, Management - SDSU
MBA/TM, Technology Management – University of Phoenix
SEO Seminar Certification – Rockhurst University
Yahoo Search Marketing Ambassador – Passed Yahoo Pay-per-click certification test.










